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Google Says No More Cookies

Recently, Google announced that they are phasing out support for third-party cookies in 2022. Phasing out this support will affect everyone in the digital media industry. This isn’t the first time we’ve seen Google drop 3rd party data or web browsers. But the stakes are a bit higher this time. Publishers are seeing the change … Continued

What the Death of Google Search Traffic Means for Businesses

Though it may not seem possible, the future realistically holds the death of Google search traffic. Let’s look at some data to explain why this is likely to happen. Google Becomes Alexa Amazon has more than 10,000 employees working on the Alexa product, and they’ve sold more than 100 million Alexa devices. I know there … Continued

Google’s September 2019 Core Algorithm Update

We’re no stranger to Google core updates, and they seem to be happening on a quarterly basis these days. The last one we heard about was in June, but in September, Google pre-announced that a new core update was rolling out. In keeping with their promise to make things easier for SEOs and webmasters, this … Continued

Google’s Guide to Ranking Category Pages

**This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers.** Whenever Google’s John Mueller speaks, the community listens to what he has to say. Recently, he answered a question about how to rank a … Continued

New Link Attributes from Google

**This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers.** If you’ve been involved with working with websites for any amount of time, you are familiar with the nofollow attribute.  Google first introduced it … Continued

Google Changes GMB Listings

Google recently announced they will be automatically applying changes to Google My Business listings with distance-based service areas. The last remaining distance based service areas will be removed. Moving forward, service area businesses currently based on distance are to be automatically converted to the closest named areas. For instance, if your service area includes obscure … Continued

Google’s Stance on No-Follow Outbound Links

Many blogs and websites use no-follow links when writing about outside sources. It’s been common practice to do so among publishers, as it allows them to remain impartial and “safe” from showing preference for one source over another. This practice has long been believed to be the most acceptable way to avoid being seen as … Continued

Google Breaks Silence: Top 3 SEO Factors

Google Webmasters has started a new video series designed to dispel SEO myths – called SEO Mythbusting. The first episode debuted May 15th, and in it, Martin Splitt, one of Google’s Webmaster Trends Analyst speaks with his guest about how search engines work. As part of the discussion, he discusses how Google chooses relevant pages … Continued

6 Ways to Make the Best of GMB Posts

Google has been announcing (and re-announcing) the decline and ultimate demise of the Google Plus platform for quite some time. With the disappearance of the platform looking like it will actually happen later this year, some business owners are focused on what to do next. Many were still using the partially-defunct social platform for marketing … Continued