Twitter Tests New E-Commerce Feature, Shop Module

Twitter Tests New E-Commerce Feature, Shop Module - Sachs Marketing Group

After a harrowing 2020 and a rocky start to the new year, it seems everyone has read the tea leaves and collectively decided that if one thing took off in recent times, it’s online shopping. With targeted ads and other marketing techniques facing continuous criticism, alternative monetization is a serious consideration for the largest social … Read more

How to Optimize Your Twitter Profile for Your Business or Brand

How to Optimize Your Twitter Profile for Your Business or Brand - Sachs Marketing Group

More than 330 million people use Twitter every month, and more than 350,000 tweets are posted every single minute. There’s no doubt that potential clients and customers are there, and if they are, your business should be, too. But beyond your potential clients and customers, there are others you should be looking for and paying … Read more

Twitter Offers More Support to Researchers for Accountability

Twitter Offers More Support to Researchers for Accountability - Sachs Marketing Group

Twitter has kicked off 2020 with a new hub for academic researchers. The new hub is designed to make it easier for them to access information and support around its APIs.  You can find the new page, called Twitter Data for Academic Researchers, here. There you’ll find links to apply for a developer account to … Read more

New and Upcoming Twitter Features You Need to Know About

New and Upcoming Twitter Features You Need to Know About - Sachs Marketing Group

Data shows Twitter has 330 million monthly active users and 134 million daily active users. An estimated 63% of Twitter users worldwide fall between the ages of 35 and 65 years old making it appealing for brands with a more mature demographic compared to Instagram or SnapChat. In the US, the average adult Twitter user … Read more

10 Ways to Use Twitter Lists to Strategize

10 Ways to Use Twitter Lists to Strategize - Sachs Marketing Group

I’m not really sure why Twitter lists seem to fall into the “secret squirrel” category. A lot of casual Twitter users don’t even realize they can create lists. And business owners? You’re definitely missing out if you’re not using them. Why? They are an incredible curation tool. You can use them to follow specific audience … Read more

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