social media content
Creating Personalized Content for Social Media Marketing
Advertising to the prospect or consumer on social media is a growing craft—and an increasing area of competition. Consumers prefer content tailored to them, making them 40% more likely to make a positive buying decision after seeing that content. With so much riding on catching the audience’s attention on social media, creating personalized content for…
Foolproof Ways to Adapt Social Media Content Across Channels
It may be easy to create a single message to share across your social media channels – but that is far from being an effective way to reach your audience. There are several social networks people use – and all of them have a different “hook” to get their attention. Simply crafting a message and…
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