How To Use Link Building to Improve SEO

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Link building remains a cornerstone technique for improving your website’s SEO – provided you’re doing it right. Yet while most webmasters understand the importance of proper link building, too few know how to do it – and how to differentiate between a good link and a bad link (yes, there are appreciable differences, especially with … Read more

8 Ways To Improve Rankings and Increase Traffic To Your Site

8 Ways To Improve Rankings and Increase Traffic To Your Site - Sachs Marketing Group

There are nearly two billion separate websites on the internet. Every awesome website added to the net today is the digital equivalent of a drop in the ocean. So how do you improve rankings and increase traffic to make your drop stand out? The answer still lies, as it always has, in taking advantage of … Read more

8 SEO Considerations for a Smooth Transition

8 SEO Considerations for a Smooth Transition - Sachs Marketing Group

If it’s time to give your company a facelift but you don’t feel that re-designing the website itself is enough, rebranding may be the solution. But, with a domain change comes the potential loss of all the SEO you’ve worked hard to build for your current website. If you don’t want to start over from … Read more

Why Google Rewrites Meta Descriptions and How to Avoid It

Why Google Rewrites Meta Descriptions and How to Avoid It - Sachs Marketing Group

Google’s John Mueller is a wonderful source of information, but staying up to date with his Webmaster Central Hangouts can be hard for many of us. In a recent episode, someone asked why their meta description was being re-written. His answer helps us see a bit of why Google’s algorithm may re-write your meta descriptions. … Read more

Google My Business: FAQs for Multiple Businesses at the Same Address

Google My Business: FAQs for Multiple Businesses at the Same Address - Sachs Marketing Group

If you have multiple businesses at the same address you may be wondering how you create Google My Business listing (now called Google Business Profile). You may also be wondering how many listings you’re eligible for if you are legitimately running more than one business at your location. You may be wondering about what determines … Read more

7 Marketing Ideas to Grow Your Business in 2020

7 Marketing Ideas to Grow Your Business in 2020 - Sachs Marketing Group

Business owners need to know how to promote their businesses in the right way. You may know promoting your business online is necessary in today’s world, but you don’t necessarily understand all of the ways you can do it or the ways that will give you the best results. No matter which of the methods … Read more

The Death of Google as We Know It

What the Death of Google Search Traffic Means for Businesses - Sachs Marketing Group

Now that Google’s parent company is Alphabet – and the search engine that started it all is just one of many products – small businesses and marketers have had to make some major adjustments to the way things are done. While SEO is targeted at helping people get clicks from search engines, the sad reality … Read more

Sachs Marketing Group Named to the Clutch 1000

Sachs Marketing Group Named to the Clutch 1000 - Sachs Marketing Group

Here at Sachs Marketing Group, we pride ourselves on being a trustworthy, 100% in-house SEO company. Since 2010, our marketing experts have provided SEO services for dozens of huge clients, including BMW, Diamond Resorts, and the United States Air Force. We’re proud to learn that our hard work has been rewarded as Clutch has named … Read more

Bing Announces Link Penalties: SEO is Changing

Bing Announces Link Penalties: SEO is Changing - Sachs Marketing Group

**This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers.** As marketers and SEOs, the industry tends to focus most of its attention on Google. It is after all the search engine with the … Read more

Google’s Guide to Ranking Category Pages

Google's Guide to Ranking Category Pages - Sachs Marketing Group

**This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers.** Whenever Google’s John Mueller speaks, the community listens to what he has to say. Recently, he answered a question about how to rank a … Read more

Google Changes GMB Listings

Google Changes GMB Listings - Sachs Marketing Group

Google recently announced they will be automatically applying changes to Google My Business listings with distance-based service areas. The last remaining distance based service areas will be removed. Moving forward, service area businesses currently based on distance are to be automatically converted to the closest named areas. For instance, if your service area includes obscure … Read more

Google’s Stance on No-Follow Outbound Links

Google's Stance on No-Follow Outbound Links - Sachs Marketing Group

Many blogs and websites use no-follow links when writing about outside sources. It’s been common practice to do so among publishers, as it allows them to remain impartial and “safe” from showing preference for one source over another. This practice has long been believed to be the most acceptable way to avoid being seen as … Read more

Have a Help Desk? Mine it for SEO Insights

Have a Help Desk? Mine it for SEO Insights - Sachs Marketing Group

Your help desk is a wonderful source of customer insights that  everyone in your organization can learn from. Depending on how big your business is and how sophisticated your customers are, you probably have a collection of tools that allow you to: Enable customers to submit help tickets and search your knowledge base Enable customers … Read more

Sachs Marketing Group ranked highly amongst SEO service providers in California by Clutch

Sachs Marketing Group ranked highly amongst SEO service providers in California by Clutch

Sachs Marketing Group is a Westlake Village, California. A local SEO company based centered on providing cutting digital solutions to your business including Search Engine Optimization, Social Media Development, Web Design, Mobile, Reputation Management, Conversion Testing and Optimization and Video Marketing. Our ability to provide small to midsize companies access to solutions usually available to … Read more

Google Breaks Silence: Top 3 SEO Factors

Google Breaks Silence: Top 3 SEO Factors - Sachs Marketing Group

Google Webmasters has started a new video series designed to dispel SEO myths – called SEO Mythbusting. The first episode debuted May 15th, and in it, Martin Splitt, one of Google’s Webmaster Trends Analyst speaks with his guest about how search engines work. As part of the discussion, he discusses how Google chooses relevant pages … Read more

Sachs Marketing Group is a 2019 Los Angeles City Excellence Award Winner

Sachs Marketing Group is a 2019 Los Angeles City Excellence Award Winner - Sachs Marketing Group

The results are in! Sachs Marketing Group has been awarded a 2019 Los Angeles City Excellence Award by UpCity. Out of 624 marketing service providers in Los Angeles, we were selected as one of the top 20 based on our UpCity Rating, which measures digital recommendability by reviews, search score, domain authority and more. By having our … Read more

5 SEO Tips for Pool Cleaning Businesses

pool cleaners seo

Here in sunny California, there are plenty of pools that need cleaning. If you run a local pool cleaning business anywhere in the country, your website is working for you 24/7 to draw in new business. Ranking high in local search results is important because most people will go with the first company they see … Read more

How to Use Press Releases for Better SEO

How to Use Press Releases for Better SEO - Sachs Marketing Group

Press releases have long been a great way for businesses to get announcements about their store openings, special events or awards and recognitions circulated by the media. In the past, news outlets would either publish your press release or use it as a basis for building a bigger story. As the internet grew, publishers started … Read more

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