SMG News
15 Content Marketing Predictions for 2020
There’s no better time to share some content marketing predictions for 2020. Predictions for 2020’s content marketing trends included a surge in video and interactive content, emphasizing user engagement. Voice…
New and Upcoming Twitter Features You Need to Know About
There are several new and upcoming Twitter features you need to know about. Twitter continuously innovates, introducing features to enhance user experience and engagement. Recent and upcoming features include improved…
The Death of Google as We Know It
The death of Google is something digital marketers refer to a lot whenever there seems to be a major change within Google, especially in how it manages data and user…
How to Boost Your Email Marketing Results
Email marketing is one of the most effective marketing channels available to business owners. That being said, email marketing success is not guaranteed. There are a number of key factors…
The Evolution of Digital Marketing
The evolution of digital marketing spans far and wide, from basic banner ads to sophisticated, data-driven strategies. The rise of social media platforms introduced new channels for engagement. Search engine…
6 Marketing Attribution Models That Help You Understand Conversions
Six marketing attribution models help you understand conversions. Various marketing attribution models assist in understanding conversion drivers. Last-click attribution credits the final touchpoint, while first-click highlights the initial engagement. Linear…
PPC Trends to Watch for in 2020
There are several PPC trends to watch for in 2020. PPC trends focus on automation and machine learning for improved ad performance and efficiency. Voice search optimization becomes crucial as…
Sachs Marketing Group Named to the Clutch 1000
Here at Sachs Marketing Group, we pride ourselves on being a trustworthy, 100% in-house SEO company. Since 2010, our marketing experts have provided SEO services for dozens of huge clients,…
Bing Announces Link Penalties: SEO is Changing
Bing announces link penalties, signaling SEO is changing on the search engine. Bing’s announcement on link penalties signaled its crackdown on manipulative link practices. Penalties target unnatural links, including purchased…