SMG News
7 Marketing Ideas to Grow Your Business in 2020
Effective marketing ideas to grow your business include leveraging social media for brand awareness and customer engagement. Creating valuable, SEO-optimized content establishes your expertise and improves online visibility. Email marketing,…
Sachs Marketing Group is A 2020 UpCity Excellence Award Winner
We are thrilled and honored to announce the news that Sachs Marketing Group is A 2020 UpCity Excellence Award Winner! Sachs Marketing Group is thrilled to officially announce that we…
Twitter Offers More Support to Researchers for Accountability
Twitter offers more support to researchers for accountability. Twitter’s initiative to support researchers reflects a commitment to transparency and accountability. Providing data access helps study platform impacts on public discourse…
The California Consumer Privacy Act – What You Need to Know
The California Consumer Privacy Act, or CCPA, went into effect on January 1, 2020. The law creates new consumer rights regarding access to, deletion of, and sharing of personal information…
Making the Most of Your Social Media Calendar
Making the most of your social media calendar is essential to creating social signals around your brand. Effectively utilizing a social media calendar involves planning content, aligning posts with marketing…
Are Micro Niche Websites a Good Idea?
Micro niche websites – or those that cover a small topic in only a few pages – still remain fairly popular online today. Why? Because when executed correctly, you can…
6 Ways to Monitor Your Competition’s Content Strategy
There are several ways to monitor your competition’s content strategy. Monitoring competition involves analyzing their social media activity, blog post frequency and topics, email newsletters, and SEO strategies. Observing customer…
How to Get Approved for Instagram Shopping and Product Tags
If you are in the e-commerce space and want to take full advantage of Instagram, you must apply for Instagram shopping and product tagging. However, if you don’t do things…
Marketing Your Business Beyond Social Media
Marketing your business beyond social media involves leveraging SEO for organic search visibility, email marketing for direct customer communication, and content marketing to establish thought leadership. Networking at industry events…