SMG News
What is a Content Gap Analysis?
If you find that your search engine optimization (SEO) efforts are lacking, it may be time to conduct a content gap analysis. This helps you find missed opportunities for your…
Google My Business Fields That Matter
From an SEO perspective, there are several Google My Business fields that have a more significant impact than others. Key fields include accurate business name, address, and phone number (NAP),…
Clubhouse App 101: What Is It?
The Clubhouse app is a social networking platform based on audio chat. Users can join virtual rooms to listen or participate in live discussions, ranging from casual conversations to expert…
Google Page Experience Update Launches in May 2021
In just a few months, Google is set to launch its Page Experience update. The company first announced the update in May 2020, and first made the announcement in November.…
Using Pinterest for Blogging
Practically every time I read a blog post, I see a Pinterest button somewhere that gives me the option to pin the post. I started to wonder why Pinterest is…
Actionable Content Marketing Tips to Build More Traffic
Research from the Content Marketing Institute shows that 91% of B2B businesses use content marketing to reach their customers. And when it comes to the b2c sector, 86% of those…
Instagram Guides Now Available to All Users
In May, most of the country was used to the idea of working from home, with the understanding that this isolation would be indefinite. Instagram used this to launch its…
Hack Your Way to New Instagram Filters
Did you know that Instagram is hiding a large selection of filters from you? Did you know there’s a way for you to quickly and easily access your favorites? Let’s…
Google Yourself: How to Rank for Your Name
Being able to rank well for your name in the SERPs is a crucial part of building your personal brand. When’s the last time you searched for your name on…