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5 SEO Tips for Pool Cleaning Businesses

Here in sunny California, there are plenty of pools that need cleaning. If you run a local pool cleaning business anywhere in the country, your website is working for you…

Leveraging Google Maps New Public Events Feature

In a feature that could directly compete with Facebook Events, Google Maps is now allowing users to create public events with specific locations. Though it has yet to be publicly…

Ultimate Guide to Choosing Instagram Hashtags for High Engagement

Instagram has more than one billion monthly active users, with more than 500 million of them using the platform every day. In terms of social networks, only Facebook and YouTube…

Facebook Group Monetization 101

If you’re the admin of a popular Facebook group, it may be time to put that group to work earning money for you. There’s no one-size-fits-all approach to monetization, as…

How Corporate Social Responsibility Can Grow Your Business

Corporate social responsibility (CSR), sometimes called corporate citizenship, is an umbrella term that refers to any effort a business makes to give back and improve society in some shape or…

How to Use Press Releases for Better SEO

Press releases have long been a great way for businesses to get announcements about their store openings, special events or awards and recognitions circulated by the media. In the past,…

Creating a Community: How to Better Manage a Facebook Group

Having a presence on social media is critical to brand awareness. While your marketing goals are ultimately always going to be conversions, your social media goals should include relationship building…

YouTube Working to Combat Predatory Behavior

YouTube has certainly had its fair share of press in the past couple of weeks. First, there was hysteria about the “Momo Challenge.” This turned out to be a hoax.…

10 Reasons You Need an Editorial Calendar

It doesn’t matter if you’re planning social media posts or planning to roll out new website content; no marketing strategy can be successful without a plan. You always need an…

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