AI
Memes 101: How Marketers Can Use Them
Memes have taken over social media. Surely, you’re familiar with these short static images, videos or GIFs that depict humorous and relatable content, then spread across the internet like wildfire.…
Chase to Use AI for Marketing Content Creation
Chase to Use AI for Marketing Content Creation. JPMorgan Chase embraced AI for its marketing content creation, partnering with AI firms to generate compelling copy. This strategy aims to increase…
Developing a Social Media Approval Process for Your Organization
Managing social media for your department, organization or for individual clients can be stressful. This is especially true if there is a team involved in the process. Each stakeholder may…
Google’s Stance on No-Follow Outbound Links
Google’s stance on no-follow outbound links is clear and concise. Google’s updated guidance on no-follow outbound links indicates a shift in how these links are interpreted. While originally used to…
Top Influencer Marketing Platforms to Tap Into
There are several top influencer marketing platforms to tap into this year. Leading influencer marketing platforms include AspireIQ, Upfluence, and CreatorIQ, offering tools to connect brands with relevant influencers. These…
Study: What 100 Social Media Followers are Worth
While a recent study set out to answer what 100 social media followers are worth, it’s difficult to measure the ROI. The value of social media followers lies beyond mere…
SEO Perfection for Location Pages
Striving for SEO perfection for location pages is every SEO’s priority. However, location pages can vary depending on the industry, type of business, and location. Optimizing SEO for location pages…
Why Your Videos Aren’t as Successful as Your Blog Posts
The increasing popularity of video content is sending many marketers to join in on the party. After all, we see many shiny new things come into play – remember Vine?…
How to Generate 100+ Blog Content Ideas in 30 Minutes or Less
Coming up with blog content ideas can be a giant pain. This is especially true if you’ve been blogging in your niche for years like I have. Instead of trying…